Impact Group Expands in Egypt, Joins Forces with Regional Food Banks for Social Impact Across MEA & South Asia

Impact Group, a leader in digital marketing, events, and marketing, announced a strategic cooperation agreement with the Regional Food Banks Network, headed by Dr. Moez El Shohdi, its founder and chairman. The goal is to combine efforts to support sustainable Corporate Social Responsibility (CSR) programs across the Middle East, Africa, and South Asia.

The agreement was signed in the presence of leaders from both sides, a step that shows a commitment to building effective partnerships between the private sector and developmental organizations to achieve lasting social impact.

This agreement comes as Impact Group also announced the establishment of its new company in Egypt, named 'Impact Elite Egypt.' This new entity will serve as a key platform to expand the company's operations in the Egyptian and regional markets, strengthening its presence in digital marketing, events, and CSR.

Under the agreement, Impact Group will be responsible for publicizing the Regional Food Banks Network's CSR programs and initiatives. These programs are carried out in various countries where the network operates, through an integrated system that includes food banks, healing, clothing, and sustainable development, all aimed at improving the quality of life in the most in-need communities.

The partnership aims to design and implement unique developmental and humanitarian initiatives, launch widespread awareness and community campaigns, and organize specialized events, conferences, and workshops. These activities will help spread best practices in sustainability, humanitarian work, and social responsibility, supporting the achievement of sustainable development goals and enhancing food security in the region.

Commenting on the agreement, Dr. Kholoud Mohamed, CEO of Impact Group, emphasized that the partnership with the Regional Food Banks Network is a crucial strategic step for the company. It allows Impact Group to use its capabilities and expertise to serve social and developmental causes with lasting impact.

She stated that business success isn't just measured by commercial indicators, but also by its ability to create positive and sustainable change in communities. She noted that the partnership with the Regional Food Banks Network is significant because it's one of the largest developmental organizations in the region, with extensive experience and a wide regional reach.

She added that establishing 'Impact Elite Egypt' marks an important milestone in their expansion plans. She explained that Egypt is a strategic market and a key hub for regional business management, and they look forward to implementing unique CSR programs that achieve tangible and sustainable impact.

She also revealed that the first fruit of their cooperation with the Regional Food Banks Network was their contribution to marketing the annual 'Adha Sacrifice' program campaign in 60 countries. This campaign achieved widely successful results and helped millions of beneficiaries.

For his part, Dr. Moez El Shohdi, Founder and Chairman of the Regional Food Banks Network, affirmed that the agreement highlights the importance of integration between the private sector and developmental organizations to achieve sustainable development goals and address humanitarian and food challenges in many communities.

He added that the partnership with Impact Group represents an advanced model for companies that understand the importance of social responsibility and its role in supporting development. He clarified that they will work to utilize shared capabilities and expertise to launch initiatives with real and sustainable impact.

He pointed out that the Regional Food Banks Network's presence in 68 countries gives the partnership a broad regional dimension. This will help implement developmental and humanitarian programs targeting millions of beneficiaries, supporting efforts to combat hunger and improve the quality of life in the most in-need communities.

On the sidelines of the event, an agreement was also signed between Impact Group and Greek writer Amaris Romano. Under this agreement, 'Impact Elite Egypt' will manage the writer's affairs in the Egyptian market.

The first outcome of this collaboration includes launching the children's story 'Melontica Kingdom' in Egypt. This is part of efforts to boost cultural and intellectual exchange and support creative content aimed at children.

Amaris Romano is considered one of Greece's rising literary voices. She has published literary works addressing social and humanitarian issues, and her writings are known for focusing on values of hope, cross-cultural communication, and drawing inspiration from human heritage.

These agreements underscore Impact Group's direction towards expanding its scope of influence to include developmental, cultural, and social aspects. This reinforces its role as an active partner in supporting sustainable development and creating a long-term positive impact in the region.