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Beltone Invests to Bring Areeka and Lychee to Saudi Arabia with 5 New Riyadh Stores
Beltone Venture Capital, part of Beltone Holding, is boosting its investments in Egyptian brands Areeka and Lychee. This exciting move aims to help them expand into Saudi Arabia, starting with five new branches in Riyadh. It's all part of Beltone's bigger strategy to turn promising Egyptian companies into major regional players across the Middle East and North Africa.