Every StartupHub.today article filed under Jumia.
Jumia has just announced a big leadership change in Egypt, appointing Lionel Mobi as its new CEO. He's taking over from Abdel Latif Alma, and his main mission is to really boost Jumia's growth, expand its e-commerce services, and make logistics and digital payments even smoother for customers across the country.
Hisham Safwat is a prominent Egyptian entrepreneur who has been a driving force in the country's e-commerce sector. Starting with an engineering background, he skillfully blended technical knowledge with strong management expertise to build an impressive career, leading digital transformation and retail innovation, most notably as the CEO of Jumia Egypt.
Abdellatif Olama is a truly influential leader, known for his incredible passion, strong work ethic, and knack for innovation. He masterfully blends entrepreneurship with digital transformation and a commitment to social impact, all of which are helping to shape and grow the region's business landscape and digital economy.
Jumia is pulling out of Algeria as part of a strategic shift to focus on sustainable profits and cut costs. This move creates an opportunity for fast-growing e-commerce platforms like Temu and Shein, who are rapidly expanding across Africa with their flexible business models.
