The panel discussion titled "Learning: The Optimal Investment for the Future," held as part of the L&D Hub 2026 conference organized by The Trainer company, explored the growing importance of investing in learning and development. This investment is seen as one of the most crucial strategic assets that can boost organizations' competitiveness and prepare human capital to face the rapid changes in the global business environment. The session was moderated by Lamis Negm, an advisory board member for ESLSCA Executive Education. It featured a distinguished group of business, education, and human resources leaders, including Engineer Abdullah Sallam, CEO and Managing Director of Madinet Masr; Engineer Karim El-Hennawy, Secretary-General and CEO of ESLSCA University; Mohamed Sami, Regional Vice President for the Middle East, Africa, and North Africa at SAP Corporate Business; Bassem Emad, Co-founder and CEO of Aspire Consulting International; and Karim Baraka, Vice President at Savola Foods Egypt.
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